“Chery Group’s iCAUR V23 SUV has won the prestigious Red Dot Award: Design Concept 2026, highlighting its innovative boxy silhouette and rugged stance. This recognition cements its place as a leader in electric vehicle design.”
The iCAUR V23’s triumph at the Red Dot Award signals a major milestone for automotive design in South Africa and globally. The SUV’s proportions, extreme four‑wheel‑at‑the‑corners layout, and Lego‑pixel‑style lighting redefine classic rugged aesthetics while integrating new energy technology. Its 29 modification interfaces allow personalization, appealing to younger consumers. Market success in Southeast Asia demonstrates how design excellence translates into commercial viability. The award also elevates South Africa’s design profile, showing how global recognition can inspire local innovation in industrial design and sustainable mobility.
